Google has announced it can shut down the person follower characteristic on Google Maps later this yr. The change, set to take impact in September, marks the top of a social performance that allowed customers to comply with different people to view their public exercise, reminiscent of posted evaluations, images, and movies. This choice comes after Google had already phased out a associated characteristic earlier in January—the power to comply with companies for updates on occasions and promotions.
The person follower system was launched in 2020 as an extension of the 2018 “Comply with” button characteristic (launched in 2019 on iOS), which initially allowed customers to comply with companies. The objective was to make Google Maps a extra community-driven platform, including a social layer the place customers might interact with content material shared by others. Nevertheless, the follower characteristic by no means gained widespread adoption and, in some instances, led to undesirable interactions, reminiscent of spam requests from bots.
With the upcoming removing, Google said that each one follower-related knowledge—each who customers comply with and who follows them—shall be completely deleted from its servers. The visibility settings of consumer profiles will stay intact, however there’ll not be a have to handle follower requests, particularly for these with restricted accounts. For a lot of customers, this may occasionally come as a aid because of the restricted engagement and occasional spam related to the characteristic.
Google is encouraging customers interested by neighborhood interplay to transition to Native Guides Join, an official discussion board the place members can earn factors for contributing to Maps by writing evaluations, submitting images, or modifying place info. This platform is extra targeted on sensible engagement reasonably than social connections and continues to help record creation and sharing.
In a separate improvement, Google not too long ago expanded its partnership with electrical automobile maker Rivian. Rivian’s vans and SUVs at the moment are adopting a brand new navigation system powered by the Google Maps Auto SDK, changing the previous system that used Mapbox. This replace offers drivers with entry to real-time site visitors knowledge and enhanced search capabilities for factors of curiosity, strengthening Google Maps’ function within the EV navigation house.
Filed in Google and Google Maps.
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